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 Multinational retail brands planning to enter India.

 

 Indian manufacturers seeking to establish a retail presence.

 

 Existing small / medium / large retailers who need to improve performance.

 

 International consultants and retail facilitators offering specialised services.

 
     
  PRE ENTRY SUPPORT: PEOPLE MANAGEMENT:  
  * Selection of JV Partners / Franchisees *   Selection of Key Personnel  
 

* Market Potential Analysis

* Performance Management & Appraisal

 
 

* Business Format Recommendations                          

* Development & Training:

 
 

* Business Plan

     * Selling Skills  

 
 

* Funding                  

     * Communication Skills

 
 

* Organization Structure & Design

     * “Be The Brand TM

 
 

* Full Service Hand-holding – “Your proxy CEO”

     * “Creating Delighted Customers”      

 
 

 

     * Personality Development

 
 

TRAFFIC GENERATION:

     * Personal Grooming & Hygiene

 
 

* Public Relations / Press Relations                  

     * Housekeeping & Maintenance        

 
 

* Advertising, & Communication

     * Company / Brand Specific Programmes

 
 

* Brand Management                                      

   
 

* Customer Relationship Management

ETC, ETC, ETC:

 
 

* Below-the-line Marketing                             

* Brand Launch / Re-launch                            

 

* Cross Promotions & Barters

* Franchising – end to end solutions

 

* Event Management                                      

* Interior Design / Project Execution               

 

* Design, development of POS Material, Kiosks

* Trademarks, Legal, Statutory Compliances

 

* Internet Marketing, Web Site Management

* Logistics / Supply Chain                               

 

 

* Merchandise Management

 
 

SYSTEMS, PROCESSES & AUDITS:

* Participation in Industry Events                     

 

* Standard Operating Procedures / Systems

* Primary / Secondary Market Intelligence

 

* System Audit

* Real Estate Acquisition: Lease / Purchase

 

* I.T. Design & Implementation

* Visual Merchandising           

 
 

* Footfall Measurement & Analysis

* Outsourcing of specific functions

 
 

* Mystery Shopping / Service Quality Audit

   
 

* Inventory, Cash Audit & Controls

   
   
   

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